My quick rundown:
Title tag: Yes, this one’s a biggie. All indications are that the title of the page matters a lot to Google and the other SEs. Every page on a web site should have well-written title that accurately … Read the rest »
META Description Tags
January 15, 2007 By 1 Comment
The keywords meta tag seems to get a lot of attention, but the description meta tag (meta content=”This is the description” name=”description” /) is one that actually matters.
Not for search engine optimization in the sense of helping a page … Read the rest »
META Keyword Tags and Search Engines
January 14, 2007 By 2 Comments
I develop web sites for a living. One of my priorities is building search-engine-friendly sites that follow best practices for making sure that sites are easily spiderable by the search engine bots, and that the key on-page elements are present … Read the rest »
Web site development, SEO, and Hippocrates
January 13, 2007 By Leave a Comment
What do web site development, search engine optimization and Hippocrates have in common? A line from the Hippocratic Oath comes to mind: First, do no harm. In a previous post, I touched on how the technological factors underlying a web … Read the rest »
Web Works
January 13, 2007 By Leave a Comment
I was just browsing the referral keywords for my company’s site, TropicalWebWorks.com, and I discovered that TWW shows up in Google at the #4 spot for a search on web works. Out of 683 million results. Just wow. … Read the rest »
The Many and Varied Components of SEO
January 13, 2007 By 1 Comment
Search engine optimization (SEO) is often referred to as if it is some single monolithic task. It’s not.
SEO includes everything from the technical configuration of the server hosting a web site, to the site’s coding and structure, to the … Read the rest »
