AdWord Express — not to be confused with Google’s AdWords Express — sent me a spam the other day touting their “exclusive top placement” service to put my site at the top of “ALL MAJOR SEARCH ENGINES.”
They actually guarantee … Read the rest »
Links, Google and Advertising
August 5, 2009 By Leave a Comment
One of my clients (who has a very successful and busy site) recently asked me about selling text links on his site. He had been approached by someone (apparently a link broker) who was wanting to place a collection of … Read the rest »
The Web: The Rules Are Different Here
October 27, 2008 By Leave a Comment
Tonight we’re enjoying our first fire of the season in our fireplace. It’s quite a cheery little blaze.
The only thing is, since we live in south Florida, it’s really not cool enough yet for a fire. We had to … Read the rest »
Search vs. Direct Navigation
July 29, 2008 By Leave a Comment
So I have a client I’m developing a website for. The client has been great to work with, and we’ve made good progress on the new site. But there was a problem: The client kept complaining that he couldn’t reach … Read the rest »
A Face Lift in Cape Coral?
July 24, 2008 By Leave a Comment
Ebay and Linkbaiting
April 10, 2008 By 6 Comments
This month I, along with thousands of other eBay affiliates, have been busy little bees converting all of our eBay affiliate links to use the new eBay IDs and format, thanks to eBay’s announcement that they were leaving Commission Junction … Read the rest »
Minor SEO Changes, Major SEO Effect on a Minor Site
March 28, 2008 By 2 Comments
It’s very satisfying to spend a great deal of time developing a new site from scratch for a client, taking pains to ensure that the site is search-engine friendly, and then to see that site do well in the search … Read the rest »
Ethics and Web Design – The Professional Responsibility of the Web Designer
March 14, 2008 By 2 Comments
Apparently I’m part of a small minority of web developers who believe that the developer has a level of professional responsibility toward the client, regardless of whether the client knows, understands, or requests same. … Read the rest »
My New SEO Principle
March 6, 2008 By Leave a Comment
Forums (or Fora, for you Latin geeks)
December 2, 2007 By Leave a Comment
I recently subscribed to a satellite tv package when I upgraded my DSL account — and I instantly got hooked on that adorable Animal Planet show “Meerkat Manor.” Just in time for the season ending. 
Then I started watching Orangutan … Read the rest »
Correcting Bad Information
October 1, 2007 By Leave a Comment
The amount of misinformation out there on the web is almost enough to make a person crazy. I ran across a few statements today that were so baldly wrong that I have to correct them here. … Read the rest »
“Crawlability,” Web Design, and SEO
September 26, 2007 By 3 Comments
So I got a gentle tweak from Zack Katkin at Unique ID Web Design because I haven’t blogged in a while. I’ve been busy working on projects for clients, but I know that’s no excuse. I’m breaking the Golden Rule … Read the rest »
A Search Engine Experiment
March 11, 2007 By Leave a Comment
I noticed that my web site development site got a visit by someone who found it in a search for “hank hill quotations.” I haven’t put any effort at all into optimizing the site for that search term, … Read the rest »
Do you own the #1 SERP for your domain name?
February 3, 2007 By Leave a Comment
Many, many computer users use “search” exclusively as their primary means of navigation. What I mean by this is that a user, let’s call her Pam, wants to go to a particular web site that she knows of and is … Read the rest »
Can your site be tweaked?
January 19, 2007 By Leave a Comment
Many of my clients already have an existing web site when they contact me. Often they’re unhappy with their site’s visual design, or its functionality, or its performance in the search engines. I hate — I really hate — telling … Read the rest »
The Infamous Canonical URL Issue
January 18, 2007 By Leave a Comment
Difficult as it may be to believe, but by January of 2007, Google is still unable to recognize when URLs that obviously lead to the same page are in fact the same page. So what’s a URL, and what’s the … Read the rest »
Top Ten Easiest Code Tweaks To Improve Your Site’s Search Engine Performance
January 17, 2007 By 1 Comment
Boxing the Sandbox
January 17, 2007 By Leave a Comment
Is there a sandbox or is there not? Is the question purely one of semantics? Let’s see what Googler Matt Cutts actually had to say: … Read the rest »
SEO Hacking for Fun and Profit
January 17, 2007 By Leave a Comment
Timing is everything. I launched this blog on Jan. 11. On about the 15th, some crazy hacker started hitting SEO-related blogs, using a security vulnerability discovered in the WordPress blog software. Just my luck. The story of my life. … Read the rest »
Linkbait: What is it?
January 17, 2007 By 1 Comment
Web sites need inbound links to do well in search engines. One-way, unpaid-for links are clearly the types of links the search engines prefer. How does one go about getting such links? … Read the rest »
