Warm breezes, sunshine, and random thoughts

Minor SEO Changes, Major SEO Effect on a Minor Site

Filed under: Search Engine Optimization — Sonja at 8:56 pm on Friday, March 28, 2008

It’s very satisfying to spend a great deal of time developing a new site from scratch for a client, taking pains to ensure that the site is search-engine friendly, and then to see that site do well in the search engines after launch.

But it’s also surprisingly satisfying to spend a few hours optimizing a small site for a new client, and then to see, almost immediately, improvements in that site’s performance in the search engines.
(Read on: Minor SEO Changes, Major SEO Effect on a Minor Site)

Ethics and Web Design - The Professional Responsibility of the Web Designer

Filed under: Search Engine Optimization, Rants — Sonja at 7:15 am on Friday, March 14, 2008

Apparently I’m part of a small minority of web developers who believe that the developer has a level of professional responsibility toward the client, regardless of whether the client knows, understands, or requests same.
(Read on: Ethics and Web Design - The Professional Responsibility of the Web Designer)

The News Online: Usability is Lacking

Filed under: Rants, Usability — Sonja at 7:24 am on Wednesday, March 12, 2008

Daily newspapers have been fighting decreasing readership and falling subscriptions for at least a couple of decades now. More and more, newspapers are putting their content online. For that I salute them.

But the web is now about 15 years old, and I wonder why so many newspapers still don’t manage to get some of the basic things right.

(Read on: The News Online: Usability is Lacking)

My New SEO Principle

Filed under: Search Engine Optimization — Sonja at 11:28 am on Thursday, March 6, 2008

A page that’s about everything isn’t about anything.

Read my explanation here.